Changhong entered the LED backlight color TV camp with the upcoming LED 920 series color TV, becoming the second domestic LED new army after Hisense. On the 26th, Changhong Multimedia Company launched the LED color TV with the thinnest part of the fuselage less than 2cm, and said that the proportion of LED color TV production will account for 30% of the company's LCD TV.
On the 26th, Lin Maoxiang, chairman of Changhong Multimedia Industry Co., Ltd., said that Changhong was the first to introduce new LED color TV products. The company believes that the market share of LED color TVs will occupy about 60% in the next 2-3 years.
According to the reporter, in the past two years, Samsung, Sony, Sharp and other foreign-funded color TV camps have been the main promoters of LED color TVs, but many of them are higher than the 50% price strategy of domestic color TVs, making the LED color TV consumer market difficult to open. Lin Maoxiang said yesterday that the Changhong LED920 series was fully distributed during the 11th year of this year, and its price was lower than the price of domestic LED color TV on the market.
In addition, in recent days, the State Administration of Radio, Film and Television has issued a notice to the sensitive moments of the implementation of the licensing system for Internet TV. Changhong still launched the new series of music TV series 820 series. Su Zihuan, general manager of marketing of Changhong Multimedia Industry Co., said that the product can realize the storage content on the TV sharing computer. From the hardware point of view, Changhong TV is also able to achieve integration with the Internet. However, due to the recent announcement by the State Administration of Radio, Film and Television to strengthen the supervision of Internet TV content, color TV companies need to wait for the policy to be clear before considering the introduction of content.
On the 26th, Lin Maoxiang, chairman of Changhong Multimedia Industry Co., Ltd., said that Changhong was the first to introduce new LED color TV products. The company believes that the market share of LED color TVs will occupy about 60% in the next 2-3 years.
According to the reporter, in the past two years, Samsung, Sony, Sharp and other foreign-funded color TV camps have been the main promoters of LED color TVs, but many of them are higher than the 50% price strategy of domestic color TVs, making the LED color TV consumer market difficult to open. Lin Maoxiang said yesterday that the Changhong LED920 series was fully distributed during the 11th year of this year, and its price was lower than the price of domestic LED color TV on the market.
In addition, in recent days, the State Administration of Radio, Film and Television has issued a notice to the sensitive moments of the implementation of the licensing system for Internet TV. Changhong still launched the new series of music TV series 820 series. Su Zihuan, general manager of marketing of Changhong Multimedia Industry Co., said that the product can realize the storage content on the TV sharing computer. From the hardware point of view, Changhong TV is also able to achieve integration with the Internet. However, due to the recent announcement by the State Administration of Radio, Film and Television to strengthen the supervision of Internet TV content, color TV companies need to wait for the policy to be clear before considering the introduction of content.
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