Chicken ribs, tasteless, abandon the pity. Dealing with lighting stocks is more troublesome than handling chicken ribs. At the moment, it is the time for major businesses to take stocks and prepare for the next year. It is also the time for merchants to consider how to prevent stocks from being pressed and how to handle stocks. Recently, our reporter and several outstanding merchants have conducted in-depth discussions, and see how they have a high opinion on stocks and stocks. ![]()
There are many reasons for inventory backlog
There is only one feeling of dealing with slow-moving products, which is called headache! There are many reasons for the backlog of lighting products. Some merchants believe that the reason for the backlog of lighting products is homogenization, and some merchants believe that procurement is a direct factor, and the purchasing staff's vision and aesthetic level are different. Sometimes the target is too high, which will lead to the backlog of lighting products. . Other businesses report that manufacturers use their own strong position and unscrupulously implement “stock transfer†for dealers, which is one of the reasons that may lead to backlog of merchant inventory.
Mr. Huang Zengmeng, general manager of Xiamen Mingxuan Lighting, said that the first thing is that the counterfeiting problem in the lighting industry is serious. The counterfeit products are not as good as the quality and materials, but the price is low, and they are very popular in the market. Welcome, this will cause some genuine products to not sell. Secondly, due to regional differences, the level of economic development in different parts of the country is different, consumer consumption habits are also very different, and the demand for the price and style of lighting products is different, which will cause the products to sell well in this city. That city is still selling. The distance from the manufacturer to the manufacturer is also a factor in the inventory of lighting products. Merchants who are far away from the manufacturer will choose to purchase more, but because the general cycle of lighting products is shorter, the speed of updating is faster, and the popular styles often change. These merchants are likely to press more goods. From the subjective factors, the quantity, quality and aesthetic level of purchasing will have a certain impact. When the lighting products and the style and positioning of the store are inconsistent, it will lead to backlog.
Squeezing capital turnover is not working
The impact of inventory pressure goods is nothing but two aspects: First, funds, lighting products have more backlogs, may lead to business capital turnover is not good; Second, the backlog of products accounted for the location, also occupied in the warehouse, but also invisible Increased dealer operating costs. Whether the capital turnover is not working, or the warehouse is heavily crowded, it may lead to the merchants not being able to introduce more new products, and without new products to attract designers or consumers, sales will be greatly reduced. All in all, merchants will be dragged into the vicious circle by stocks, so how to deal with these stocks is a very real problem in front of the merchants.
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There are many reasons for inventory backlog
There is only one feeling of dealing with slow-moving products, which is called headache! There are many reasons for the backlog of lighting products. Some merchants believe that the reason for the backlog of lighting products is homogenization, and some merchants believe that procurement is a direct factor, and the purchasing staff's vision and aesthetic level are different. Sometimes the target is too high, which will lead to the backlog of lighting products. . Other businesses report that manufacturers use their own strong position and unscrupulously implement “stock transfer†for dealers, which is one of the reasons that may lead to backlog of merchant inventory.
Mr. Huang Zengmeng, general manager of Xiamen Mingxuan Lighting, said that the first thing is that the counterfeiting problem in the lighting industry is serious. The counterfeit products are not as good as the quality and materials, but the price is low, and they are very popular in the market. Welcome, this will cause some genuine products to not sell. Secondly, due to regional differences, the level of economic development in different parts of the country is different, consumer consumption habits are also very different, and the demand for the price and style of lighting products is different, which will cause the products to sell well in this city. That city is still selling. The distance from the manufacturer to the manufacturer is also a factor in the inventory of lighting products. Merchants who are far away from the manufacturer will choose to purchase more, but because the general cycle of lighting products is shorter, the speed of updating is faster, and the popular styles often change. These merchants are likely to press more goods. From the subjective factors, the quantity, quality and aesthetic level of purchasing will have a certain impact. When the lighting products and the style and positioning of the store are inconsistent, it will lead to backlog.
Squeezing capital turnover is not working
The impact of inventory pressure goods is nothing but two aspects: First, funds, lighting products have more backlogs, may lead to business capital turnover is not good; Second, the backlog of products accounted for the location, also occupied in the warehouse, but also invisible Increased dealer operating costs. Whether the capital turnover is not working, or the warehouse is heavily crowded, it may lead to the merchants not being able to introduce more new products, and without new products to attract designers or consumers, sales will be greatly reduced. All in all, merchants will be dragged into the vicious circle by stocks, so how to deal with these stocks is a very real problem in front of the merchants.
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