Zhongshan Xinxin Lighting Appliance Co., Ltd., a leading company in the series of solar lighting and other products, is still able to maintain a good momentum of development in a depressed economic environment. The company's top management recently revealed to reporters that with the government's strong support and the company's own efforts, this year's order volume can achieve an increase of more than 200 million yuan.
The reporter learned that Zhongshan Xinxin Lighting Appliance Co., Ltd. was established in 2005. It is a Sino-foreign joint venture company, headquartered in Shalang, West District, with a plant area of ​​16,000 square meters and more than 1,000 employees. Since its establishment, the company has been committed to research and development in solar energy and is an expert in solar energy.
Luo Wenkai, deputy general manager of Yan Xin Lighting, told reporters that the products are mainly exported to Europe and the United States. In four years, the company's development speed is staggering, and the annual order volume has doubled. When talking about the impact of the financial turmoil, Luo Wenkai said that the economic crisis has little impact on enterprises. In 2008, the order volume exceeded 400 million yuan. So far this year, there have been more than 100 million. According to the development of the situation, it is predicted that this year will be 6 to 7 The order amount of 100 million yuan. In addition, in terms of product sales, we have changed the tradition of export-oriented, expanded the proportion of domestic sales, and achieved a win-win strategy for both domestic and foreign sales.
Luo Wenkai believes that the company's ability to resist major risks is inseparable from huge investment and perfect management. The company is a labor-intensive enterprise. Since its establishment, the company has been willing to invest funds to develop new products. The single amorphous silicon thin film solar cell project has invested more than 10 million yuan. In addition, the company attaches great importance to talent introduction and training, every year. Recruit a group of college students as internship assistants, let them work in various departments and positions, in order to familiarize themselves with the company's operation and process, and leave some excellent employees after a period of investigation. Luo Wenkai said.
When the price of raw materials is low, the order is signed. When the company encounters a period of rising raw material prices, the profit of the product will be greatly reduced. Therefore, as a signing of orders across quarters or even across the year, compared to the impact of the financial turmoil, more attention is paid to price risks.
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