In the world of science fiction, whether it's "She" or "Iron Man," futuristic visions are always pushing the boundaries of imagination. But for today’s internet companies serving a new generation of users, the real challenge lies in making technology more accessible and deeply integrated into everyday life. The goal is to deliver the best service scenarios and user experiences that truly resonate with people.
Tucked within the winding alleys of Beijing’s White Pagoda area, hidden behind the charm of traditional hutongs, lies an experimental space where Micro Whale Technology is redefining the future. Once an abandoned hospital, it has been transformed into the “Future House Smart Living Pavilion,†a place where smart devices are not just displayed but experienced. From voice-controlled remotes to interactive TV systems, this space showcases cutting-edge technology that makes the future feel tangible.
On December 26th, a group of global guests gathered for an immersive experience in this futuristic environment. They used voice commands to find a remote, communicated with family through TV or projectors, and even painted from a distance using a laser pointer during a KTV session. Here, the future isn’t just imagined—it’s lived.
Micro Whale has long focused on merging smart home technology with entertainment. In March last year, they partnered with MIT Media Lab to explore smart homes and human-computer interaction. Later in April, they formed a strategic alliance with a U.S. smart home company, gaining significant industry attention.
This year, their efforts were highlighted in the popular 7-episode documentary “The House of the Future.†It documented visits to 7 countries, 16 cities, and over 60 concept homes, sparking conversations about the future of technology and family life online.
At the heart of the “Future House†is the integration of smart hardware and software. The once-abandoned courtyard now serves as a showcase for smart living, featuring MIT’s Ori furniture system, WikiHouse, and far-field voice interaction. The micro-whale intelligent voice TV acts as a central hub, enabling room transformations, lighting effects, and control over various appliances—all from one screen.
The concept of the “Internet of Things†was first introduced by Professor Kevin Ashton at MIT in 1991, but it wasn’t until recently that the idea truly took off. Now, with advancements in AI and connectivity, we’re seeing a wave of innovation across industries, from travel to home automation.
One of Micro Whale’s standout features is its “One Second Summoning†voice control, which has become standard in all TV and projector products. Unlike many competitors who only offer this feature on high-end models, Micro Whale has made it accessible to all. Their latest products even eliminate the need for wake words, using the remote as a solution for far-field voice commands.
Recently, they launched a large-screen video call in collaboration with Tencent, allowing users to sing along with friends in real time. These innovations highlight how Micro Whale is blending hardware and software to redefine home entertainment.
Dr. Wang Wenyi, Vice President of Micro Whale, stated: “Over the past decade, smart hardware has evolved from passively receiving information to actively gathering it through well-designed interfaces. AI is the next frontier in interaction. For Micro Whale, our focus has always been on the big-screen home experience, immersing ourselves in AI applications that enhance daily life.â€
As consumer preferences shift toward quality and personalization, the new urban middle class is becoming a key market. According to McKinsey’s 2017 China Consumer Survey, Chinese consumers are increasingly willing to spend on premium products and services. Micro Whale has positioned itself as a brand that caters to this trend, offering top-tier experiences that appeal to tech-savvy users.
From voice-activated ordering of KFC to remote-controlled karaoke, Micro Whale continues to innovate. Their products have become staples in post-90s households, with a renewal rate exceeding 50%. This loyalty is driven by a commitment to design, content, and functionality.
In terms of design, Micro Whale’s TVs and projectors have won numerous international awards, including the IF Design Award and Red Dot. On the content side, they leverage AI and big data to provide personalized recommendations, reaching over 80 million households in China.
With a strong focus on user experience, Micro Whale is setting the pace in the smart home industry. As the future becomes more tangible, it’s clear that this “mythical whale†is ready to surprise us in ways we’ve only seen in science fiction.
Solar Panel
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