As long as you catch the iPhone, you can make money. From the production of high imitation iPhone mobile phones, to the sale of the cottage Apple website, and then to the top recommendation of the search site, "to support the iPhone's blessing", the cottage phone again formed a tempting "cottage apple" interest chain, irrational consumers It became the "Lamb" in the eyes of a profiteer.
1800 yuan buy back "cottage iPhone"
Recently, the citizen Wang wanted to buy a mobile phone. When he entered "iPhone" in the Baidu search box, he was taken aback by the recommended website given in the "Promotion Link" location. Mr. Wang said, “There are a total of 3 promotion links, and 2 of them have problems. The website design imitates what Apple doesn’t say. The goods sold are also in a shabby style. It doesn’t fly at all.†Mr. Wang said he is an IT practitioner. People, so more proficient in mobile products, can see through the tricks of these websites, and for the average consumer, it is difficult to say would not be fooled.
In contrast, Mr. Wang of Anhui Hefei was not so fortunate. On July 21, Mr. Wang logged in through a pop-up advertisement on a portal. Net website, after being attracted by the content of the website, he dialed the customer service phone provided by the website. The other party insisted that it was "a real apple phone," and Mr. Wang, who was tempted, paid 1800 yuan for this. When he got the phone, he couldn't help but it was obviously not an iPhone. In desperation, Mr. Wang had to contact the customer service again. The customer service said that he could return the goods. However, he must first return the mobile phone and check it intact. This time, Mr. Wang, who had suffered a loss, would not send his mobile phone back. Even when the mobile phone did not go back, all 1800 yuan was gone.
Advertising costs come from sales profits
In order to prove that the two consumers said, the reporter immediately logged in Baidu website and entered the "iPhone mobile phone", "3G mobile phone", "dual mode dual standby" and other consumers to buy the most common keywords when searching for mobile phones, in the search There is indeed a lot of problem sites at the top of the "results link" on the results page, except for Mr. Wang. The net site is impressively listed. Com,. Many other cottage sites such as com are numerous.
A Baidu Shanghai agent revealed to reporters that if these keywords related to "mobile phone" are placed on Baidu, "it is estimated that the investment will be over one thousand yuan per day if put into operation nationwide."
The reporter found that the common characteristics of the above-mentioned issues are that they all claim to sell Apple's mobile phones. The website design imitates Apple's official website and directly quotes a large amount of graphic content on the Apple official website. According to Yun Yunting, a lawyer of Shanghai Dabang Law Firm, if there are Apple's trademarks and iPhone real images on these websites, they infringe on Apple's trademark rights and copyrights, even if they do not have the above content, in terms of design style. Imitating Apple's official website is also suspected of violating the Anti-Unfair Competition Act. It can be seen that it is not an exaggeration to call these websites "Shanzhai Apple."
Anonymous mobile phone industry insiders said, "Apple, iPhone is indeed the current hot spot, almost all cottage mobile phones have taken this trip, of course, there are 'cottage' Nokia X series, but more than 90% still imitation Apple also disclosed that the reason why these sites can be used to advertising on Baidu and other search engines is because the cost of production of these mobile phones is very low, and they are basically all within 500 yuan. "This account is very good." If you can sell your mobile phone to consumers for 1,500 yuan, you can earn 1,000 yuan for a mobile phone, which is the selling price of a popular keyword for one day. Imagine a consumer spending one day, which does not seem to be a difficult task."
Suspected of fraudulent consumers
The reporter immediately dialed 400 sales calls on these websites. All customer service staff, without exception, claimed that their sales were "'Taiwan version' or 'Hong Kong version' of the Apple mobile phone," and "absolutely genuine goods, not a copycat". The price of mobile phones ranges from 1280 to 1900 yuan. Among them, the “518iphone Website†customer service staff is “self-reported†at the time of connecting the phone, “Hello, Apple Mobile...â€
In addition, in order to win the trust of consumers, the “66iphone website†home page also lists a series of qualification certification marks such as “China Credit Enterprise Association†and “China Quality Certification Centerâ€. However, the staff of the China Quality Certification Center told reporters that the center generally only authenticates products and does not certify websites or merchants. “We will place the center LOGO under the site. We generally do not use this form.â€
You Yunting said that if the seller does claim to sell a genuine "iPhone," it constitutes fraudulent consumer behavior, and consumers can claim double damage compensation, which is known as "fake a penalty." As far as the seller is concerned, besides the risk of civil compensation and fines from the administrative department, there is also a huge criminal risk.
Reporter's notes
Copycat advertising ravages various media platforms
The rampant Apple website has ravaged the Internet. This is just one of the main channels for the sale of the cottage. From television shopping, pop-up advertisements, to video, SNS websites, and even the most rigorous print media in general, almost all advertisements resembling “Forest iPhones†and “Forest iPhones†have appeared.
Some of his ad words boldly called "genuine iPhone"; also ambiguous, that is a certain version of Apple's mobile phone, in fact, these are often copycat mobile phones, not just a regular sale of domestic mobile phone, because of its high imitation mobile phone The appearance obviously cannot be detected through the network of the Ministry of Industry and Information Technology. In other words, its sales behavior is illegal.
Here again to remind consumers to buy mobile phones do not want to be cheap. If you simply want to buy mobile phones and other large items through your own unfamiliar network. Yun Yunting suggested that before the purchase, the consumers' online communication information with the seller, online banking or Alipay's payment records, and the express delivery list must be retained as evidence of rights protection. If necessary, the court can sue the illegal merchants.
1800 yuan buy back "cottage iPhone"
Recently, the citizen Wang wanted to buy a mobile phone. When he entered "iPhone" in the Baidu search box, he was taken aback by the recommended website given in the "Promotion Link" location. Mr. Wang said, “There are a total of 3 promotion links, and 2 of them have problems. The website design imitates what Apple doesn’t say. The goods sold are also in a shabby style. It doesn’t fly at all.†Mr. Wang said he is an IT practitioner. People, so more proficient in mobile products, can see through the tricks of these websites, and for the average consumer, it is difficult to say would not be fooled.
In contrast, Mr. Wang of Anhui Hefei was not so fortunate. On July 21, Mr. Wang logged in through a pop-up advertisement on a portal. Net website, after being attracted by the content of the website, he dialed the customer service phone provided by the website. The other party insisted that it was "a real apple phone," and Mr. Wang, who was tempted, paid 1800 yuan for this. When he got the phone, he couldn't help but it was obviously not an iPhone. In desperation, Mr. Wang had to contact the customer service again. The customer service said that he could return the goods. However, he must first return the mobile phone and check it intact. This time, Mr. Wang, who had suffered a loss, would not send his mobile phone back. Even when the mobile phone did not go back, all 1800 yuan was gone.
Advertising costs come from sales profits
In order to prove that the two consumers said, the reporter immediately logged in Baidu website and entered the "iPhone mobile phone", "3G mobile phone", "dual mode dual standby" and other consumers to buy the most common keywords when searching for mobile phones, in the search There is indeed a lot of problem sites at the top of the "results link" on the results page, except for Mr. Wang. The net site is impressively listed. Com,. Many other cottage sites such as com are numerous.
A Baidu Shanghai agent revealed to reporters that if these keywords related to "mobile phone" are placed on Baidu, "it is estimated that the investment will be over one thousand yuan per day if put into operation nationwide."
The reporter found that the common characteristics of the above-mentioned issues are that they all claim to sell Apple's mobile phones. The website design imitates Apple's official website and directly quotes a large amount of graphic content on the Apple official website. According to Yun Yunting, a lawyer of Shanghai Dabang Law Firm, if there are Apple's trademarks and iPhone real images on these websites, they infringe on Apple's trademark rights and copyrights, even if they do not have the above content, in terms of design style. Imitating Apple's official website is also suspected of violating the Anti-Unfair Competition Act. It can be seen that it is not an exaggeration to call these websites "Shanzhai Apple."
Anonymous mobile phone industry insiders said, "Apple, iPhone is indeed the current hot spot, almost all cottage mobile phones have taken this trip, of course, there are 'cottage' Nokia X series, but more than 90% still imitation Apple also disclosed that the reason why these sites can be used to advertising on Baidu and other search engines is because the cost of production of these mobile phones is very low, and they are basically all within 500 yuan. "This account is very good." If you can sell your mobile phone to consumers for 1,500 yuan, you can earn 1,000 yuan for a mobile phone, which is the selling price of a popular keyword for one day. Imagine a consumer spending one day, which does not seem to be a difficult task."
Suspected of fraudulent consumers
The reporter immediately dialed 400 sales calls on these websites. All customer service staff, without exception, claimed that their sales were "'Taiwan version' or 'Hong Kong version' of the Apple mobile phone," and "absolutely genuine goods, not a copycat". The price of mobile phones ranges from 1280 to 1900 yuan. Among them, the “518iphone Website†customer service staff is “self-reported†at the time of connecting the phone, “Hello, Apple Mobile...â€
In addition, in order to win the trust of consumers, the “66iphone website†home page also lists a series of qualification certification marks such as “China Credit Enterprise Association†and “China Quality Certification Centerâ€. However, the staff of the China Quality Certification Center told reporters that the center generally only authenticates products and does not certify websites or merchants. “We will place the center LOGO under the site. We generally do not use this form.â€
You Yunting said that if the seller does claim to sell a genuine "iPhone," it constitutes fraudulent consumer behavior, and consumers can claim double damage compensation, which is known as "fake a penalty." As far as the seller is concerned, besides the risk of civil compensation and fines from the administrative department, there is also a huge criminal risk.
Reporter's notes
Copycat advertising ravages various media platforms
The rampant Apple website has ravaged the Internet. This is just one of the main channels for the sale of the cottage. From television shopping, pop-up advertisements, to video, SNS websites, and even the most rigorous print media in general, almost all advertisements resembling “Forest iPhones†and “Forest iPhones†have appeared.
Some of his ad words boldly called "genuine iPhone"; also ambiguous, that is a certain version of Apple's mobile phone, in fact, these are often copycat mobile phones, not just a regular sale of domestic mobile phone, because of its high imitation mobile phone The appearance obviously cannot be detected through the network of the Ministry of Industry and Information Technology. In other words, its sales behavior is illegal.
Here again to remind consumers to buy mobile phones do not want to be cheap. If you simply want to buy mobile phones and other large items through your own unfamiliar network. Yun Yunting suggested that before the purchase, the consumers' online communication information with the seller, online banking or Alipay's payment records, and the express delivery list must be retained as evidence of rights protection. If necessary, the court can sue the illegal merchants.
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